Why is Jo Malone so popular? Jo Malone London is a brand started in 1990. The brand traveled so astonishingly that it left many competitors silent. What made it so special was the distinctive properties of production.
Why is Jo Malone so popular? The Jo brand actually got the name to make most weird mixtures. They were earlier known for making scented candles. These candles usually take more than 2 years to experiment with different scents and then make them within the candle.
Why is Jo Malone so popular? These candles were also purchased as jo Malone was portraying the British culture inside them. This aspect was also moved toward fragrances. Pick any of the jo Malone perfumes, and you will smell something British-like in it.
Why is Jo Malone so popular? The third thing which contributed to its popularity is its huge fragrance portfolio. They have the most extensive range of perfumes to choose from. Jo Malone got the distinctive branding and bottle design making that aided in making it a high-end or royal brand. Today, their perfumes maintain a different fan base in the fragrance industry. Without costing much, they provide the best British scents.